RUMOR: Apple set to purchase mobile ad company Quattro Wireless

Posted on January 5, 2010 by

Apple may be getting ready to take on Google in mobile ad space.  Google recently purchased AdMob for $750, and now Apple is rumored to be purchasing Quattro Wireless, a direct competitor of AdMob, for $275 million. Quattro Wireless has a presence on mobile web and in-app ads on the iPhone and Android as well.  The announcement could come as early as today.

Source: BoomTown

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