The site Hunch.com released a report exploring the differences in “Mac People” and “PC People.”  Basically, it helps prove my theory that Mac users are way cooler than PC users.  You can read the entire report here.

From the article:
Mac users trend towards retro design, bold colors, an appreciation for objects which express their individual identity, and “media with a message”

PC users are down-to-earth team players who enjoy sports, practical design, and mainstream media.